The Hard Case for Soft Skills

June 30th, 2013 / No Comments »

By Daniel Goleman

I’m often asked about ways to influence others in the value of emotional intelligence within cultures that value high IQ.

In a highly technical or scientific work setting, I like to introduce emotional intelligence by citing the empirical evidence that it matters significantly for effectiveness in life and in work. That’s what I did, for instance, when I gave a lecture on emotional intelligence at Google. I’m a firm believer in evidence-based approaches, and the data supporting emotional intelligence has become stronger and stronger.

In my model of emotional intelligence there are four domains of ability: self-awareness, self-management, empathy or social awareness, and relationship management. (I now fold motivation into self-management, for those of you who are still using the five-domain model from my book Emotional Intelligence.) Research continues to make the case that excellence in each of these domains contributes in a unique way to emotional intelligence, and to effectiveness…….